Marlboros are a well known brand that by many is considered to be the quintessential American cigarette that encompasses everything American; yet others have also tried to cash in on the American Dream with their tobacco products and it is not surprising to see them less often simply because they were unable to match the popularity of the Marlboro Man.

When it comes to the amazing others, cigarettes marketed exclusively to females stand out. Probably the most well known brands that are geared toward the ladies are Eve and Virginia Slims. Slogans such as “You’ve come a long way, baby” and “Find your voice” are well known in the world of tobacco as cashing in on the suffrage movement’s messages that since have been used – and in some cases abused – by the feminist movements. The competition did not like to play to the women’s movement and instead appealed to the vanity of the ladies by coining phrases such as “Every inch a lady” and “A cigarette as pretty as you.” Others that are marketed to ladies are the cigarillo and the brown colored More brand.

Others, of course, would find their own niche marketing. Clove cigarettes appeal to the younger market that is always in search of something new and untried. Offering the taste of clove, cinnamon and others, these ingredients cause the cigarette to burn with a pleasing aroma much akin to incense. Men and women alike find the aroma pleasing and have taken to not only smoking this tobacco but simply burning it for the enjoyment of the senses. While this might not be the best way to enjoy this particular kind of smokes, they have found much popularity with the club hopping set.

Of course, not too long ago, menthol cigarettes were considered to be one of the others, only to find so much favor with the American public as to give regular tobacco products a run for the money. It is uncertain if the popularity of menthol smokes will ever overcome the appeal of regular tobacco, but by and large the brands that offer mentholated version of their cigarettes seem to do better and report more sales than those that do not offer them. It is interesting to note that several other kinds of tobacco products are on the market which may or may not catch on. Some have already been tried in the United States only to result in failure, such as the ultra low nicotine and semi-smokeless cigarettes that are now being marketed in Japan. Others are still on the drawing board, waiting for the perfect marketing campaign that will not only reach the target audience but also endear them to the general smoking public.